Insider Media Tips: Avoid This Press Release Error- ‘Talking Head Syndrome’
In the latest Insider Media Tips video, our Senior Brand Journalist and Founder JP Hervis discusses one of the fatal flaws for many press releases….not including a real person. Hervis, a long time news broadcaster says the understanding of story structure is essential to building a story pitch/press release a journalist will more strongly consider.
Insider Media is a content marketing and media relations PR firm owned and operated by award-winning journalists. At this agency we believe storytelling can be the most powerful tool in a marketing arsenal.